Interviews, The Stylists

Interview: Lifestyle Stylist Tasheena Carmona

7 Comments 21 March 2011 | By

Tasheena & son Jacob, Photographer Paula Lizarraga

Not every stylist has the privilege to start off styling big name music artists, but Tasheena Carmona managed to land her way into the celebrity world at the very beginning of her career. I remember meeting Tasheena years ago; her dark shades, head wrap and vintage threads clutched my attention and held it for a while. She was extremely down to earth and friendly.  I knew there was something special about her, and that it went far beyond her distinct fashion sense.

After Tasheena and her husband Bruce, had their two children, Jacob and Bella, her career took a fresh turn. She fell in love with making her own babies look like they stepped out of Vogue Bambini (children’s fashion magazine), and now you will find her styling celebrity kids and models for the Red carpet and everyday living.

Tasheena & daughter Bella, Photographer Paula Lizarraga

Right before we launched Lots of Style, as destiny would have it, Tasheena and I reconnected and stayed in touch.  I recently had the pleasure of interviewing her in between her full schedule.

When did you realize you wanted to be a wardrobe stylist?

I realized I wanted to be a stylist late in my high school days!  I would always want to start the trend and not follow.

What was the first step you took to pursue your styling career?

After I graduated high school I decided to study Fashion at the Fashion Institute of Technology in NY.

Model Lyndsey Cannon, Photographer Justin Farkas

How did you get the opportunity to style music artists in the beginning of your career?

Once I completed F.I.T., a close friend of the family, celebrity barber Johnny Cake, told me about the Agency the B.Lynn Group. I would call every week to see if I could intern with anyone.  Finally I got the call to Assist Crystal Streets and Rachel Johnson which was a blessing!!! My first internship was assisting Crystal on Jay-Z The Black Album, and it took off from there…

I assisted on a lot of great projects and I was fortunate to be able to assist two different stylists at the same time. If they were not available, sometimes I would step in as lead stylist.

What other celebrities have you had the pleasure of working with?

Keisha Whitaker, Salt N Pepa, Nerd, Rihanna, Teairra Mari, Charlie Murphy, the list goes on…

Why did you decide to switch the direction of your career and focus on styling kids?

After giving birth to Jacob, I knew that I wanted to take a year off to be with my baby.  I knew that I had enough experience to come back as a stylist, but I wanted to separate myself from everyone else.  I would dress my son up…I think he was wearing suspenders around the house and that’s when I knew I could do this.

Model Alyssa, Photographer Johnny Beckett, Beads by B.drops

 

You’ve accomplished a lot in a short time; you’re a wife, mother, successful business woman, and if I’m correct, you’re not even 30 yet right?

LOL no I’m 29, I’ll be 30 in July and I’m loving every bit of it.

What is your secret to keeping a balanced life with everything you have going on?

Well I used to have a nanny, my grandma! Between her and my hubby I had nothing to worry about because they had me covered!! My grandma moved back to where she was raised and I refuse to hire anyone else.

Now that we have our second child, it’s hard to just pick up and go like I did before. I want to be around more anyway. As long as I put my family first and make sure they’re good, I can focus on my “fashion game” with ease.  I’ve learned to keep it all together and it’s been working out well.  I’m sure my 5:30 a.m. yoga helps too. Lol

Who or what inspires your creativity and styling?

My great granddad and grandma

How would you describe your own personal style?

Vintage vixen

What celebrity kid would you love to get your styling hands on?

I would love to work with Willow Smith, Dakota Fanning and Victoria Beckham’s little girl. lol

Model Lanie Sharinn, Photographer Paula Lizarraga, Beads by B.drops

What would be your advice to someone starting out in the fashion styling industry?

It’s not all “glitz and glam” so you have to be hungry and be willing to work hard.  You have to have patience and have “tough skin”.

Study your fashion and know your designers. Learn the different body types. You have to know your own body before you can judge someone else on theirs. You basically have to know your stuff…knowledge is key! You should also assist the right stylist when you are starting out. Don’t just assist anyone you think will get you to the next level. Be sure to research the stylist’s credentials and achievements.

Once you’re in the styling industry you need to evolve because there is another stylist right behind you ready to take your place.  There are so many people out here calling themselves stylists so you have to find a way to separate yourself.  For instance, you could start off as a stylist and transform into a designer.

What can we expect to see from you in the future?

Well I’m working on a children’s bead line called B.DROPS!! I’ve been working on getting my samples done.

What do you think about Lots of Style?

I love LOS!!! You guys give artists like myself a platform to be seen even more. You guys rock!!  Just seeing the company grow excites me because we’re all growing together. Thank you and I wish you much success!!! xx

 

To view more of Tasheena’s work visit:

LOS Profile

Tasheena’s Facebook

 


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Your Comments

7 Comments so far

  1. Desiree says:

    Jacob and Bella are absolutely adorable! KUDOS to Dana @ LOS MAG for a great interview. Tasheena is very talented, I can’t wait to get my hands on B.DROPS!! I wonder if she is considering a line for tweens as well???

  2. Beth says:

    I absolutely love Tasheena’s work! This article was great and provided true insight into Tasheena’s motivation for becoming a children’s stylist. It’s inspiring to read about someone close to my own age who has so much going on but is still making their dreams come true! I’m excited to follow what’s next for Tasheena and B. DROPS!! and can’t wait to see more pictures of her little inspirations(her kids are adorable)!!!!

  3. I absolutely love this article! It speaks to me in so many languages . Tasheena provides much needed insight and energy. Great Job Dana!

  4. Aisha says:

    Great article and I love Tasheena’s style … eclectic and classic.

  5. I love it that stylist Tasheena focuses on styling children! It’s a niche I totally have not thought about but it’s needed! I do agree with her that having tough skin and networking is key. My fav celeb stylist is Niki Shadrow and she went to school at FIDM for styling and has done well since. Thanks so much for the great interview!

  6. Tasheena says:

    I know I’m a bit late but thxxxxxxx u so much for the great feedback!!! I love everything about you Lauren and would LOVE to see you in some of my beads!!!!! Let me know the next time your in NY would love to Chat!!! X


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